This is a true Syndicate production form concept development to finnshed filmed print.
The campaign goal for this project was to stir interest for Gröna Lund´s new web based booking system “Jetpass”. A system that would allow park visitors to earn discounts and fast lane access to popular rides if they pre-pay their parkvisit.
“The lund” a concept where all the park attractions roam free in paradise, without worries… But as in every paradise there is trouble. The Jetpass system cause stress among the the park attractions. The childrens ride – the ladybug train for example, she’s simply not fast enough to qualify as a Jetpass ride.
Just as this campaign was all done and delivered the pandemic hit the world and the first and pretty much only corona restriction implemented here in Sweden was tivoli restrictions. So sadly this little gem campaign of ours got shelved.
So if anyone out there is in need of some CG rollercoasters we would be happy to to do some recycling… 🙂
This Jetpass campaign was shot using our RED Monstro together with the Syndicate rehoused B&L superbaltar Cinemascopes some truly historical lenses, nothing less than the original of anamorhpics.